Political Campaigns Have Spent $87M Making Data Centers A TV Villain

Data centers, a once-obscure commercial real estate sector, have suddenly become a fixture of campaign ads blaring into living rooms across the United States.

With candidates from both parties attacking their opponents by framing them as supporting the data center industry, the issue could have big implications for who controls Congress and statehouses after November's midterm elections.

Before this summer, data centers rarely appeared in political advertising anywhere in the U.S., according to advertising analytics firm AdImpact. But by the start of this month, television viewers in 38 states were seeing political ads focusing, at least in part, on data centers. The ads range from high-profile races for governor and the Senate to down-ballot contests for Congress, state legislatures and local offices...   ...more

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