Hotel Performance Surges After Memorial Day Weekend Slump


Hotel Performance Surges After Memorial Day Weekend Slump


Hotels across the U.S. experienced their slowest Memorial Day weekend in six years, recording their lowest occupancy rates since the onset of the pandemic in 2020, but they bounced back almost immediately in the days that followed.

Occupancy was just 71.1% from Friday to Sunday of Memorial Day weekend, with demand 1% weaker year-over-year, CoStar News reported. But revenue per available room and average daily rates rebounded in the days that followed, likely boosted by an increase in business travel and several high-profile entertainment events.

The data indicates that the hospitality real estate sector’s current trend — a bifurcation of hotel performance amid a K-shaped economy, with luxury hotels continuing to experience growth while budget travelers cut back on hotel spending — remains dominant...

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RSK: A slow Memorial Weekend for the sector but a major bounce back after that. Seems oil and gas prices are not stopping people from vacationing at their favorite motel/hotels.

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- - Volume: 26 - WEEK: 24 Date: 6/9/2026 10:06:01 PM -