Salesforce: Global online holiday sales top $1T by mid-December; U.S. sales up 4%

With a week left until Christmas Day, holiday sales are trending upward from last year.

New analysis from Salesforce indicates that during the first 45 days of the 2025 holiday season (Nov. 1 and Dec. 15), global online sales have risen 7% year over year, reaching a total of $1.033 trillion from $849 billion. In the U.S., online sales are up 4% year over year to $238 billion. 

While average selling price has increased 6% globally and 7% in the U.S. from the 2024 holiday season, order volumes are also seeing slight increases compared to last year of 3% globally and 1% in the U.S...

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RSK: As it became closer to Christmas, brick n mortar sales started to increase. Malls became busier and it helped bolster their sales. Nothing like having last minute gifts in hand rather than worrying about shipping.