Both chains saw a smaller share of customers visit other stores just before or after stopping at their locations last year than in 2023, according to Placer.ai.
Trader Joe’s and Aldi have increased their hold on grocery shoppers in the U.S., with both retailers showing a drop last year in the proportion of customers who went to a competitor right before or after visiting one of their locations, according to data published Tuesday by retail data analytics firm Placer.ai.
The trend suggests that a growing number of people view Trader Joe’s and Aldi as primary destinations for grocery shopping even though the retailers carry a smaller selection of products than traditional supermarkets, Placer.ai said. In addition, the changes could mean that people are becoming more partial to the small-format chains as they continue to look to stretch their grocery budgets, the research firm noted...
The trend suggests that a growing number of people view Trader Joe’s and Aldi as primary destinations for grocery shopping even though the retailers carry a smaller selection of products than traditional supermarkets, Placer.ai said. In addition, the changes could mean that people are becoming more partial to the small-format chains as they continue to look to stretch their grocery budgets, the research firm noted...
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RSK: I`m a fan of T Joes and even with a lesser selection the prices are less than most grocery stores. Never been to Aldi`s but heard good things about them. I believe they are looking to expand (hint). Still, hard to beat Woodman`s and their pricing and selection.
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- - Volume: 25 - WEEK: 14 Date: 4/2/2025 10:01:12 AM -