The 6 Ds Of Self Storage Demand: Widespread Interest Puts The West In The Lead, While The South Comes In Second For Extra Space Needs

Key takeaways:

• Dislocation, divorce, death and downsizing are now joined by distribution and decluttering, forming the six Ds of self storage demand.
  
  
• The West dominates self storage demand, with 59 metros in the region ranking among the top 100 nationwide for the strongest mix of demand drivers.
  
  
• The South ranks second, with 26 metros in the top 100, followed by the Midwest (13) and the Northeast (3).
  
  
• At the state level, Washington leads with 11 metros in the top 100, followed by Texas.
  
  
• Among major metro areas, Tucson, AZ, and Oklahoma City, OK, stand out for having the strongest combination of self storage demand drivers.

Life events continue to drive the U.S. self storage market, with moving, housing affordability, and economic shifts fueling sustained demand. Search interest in self storage has surged 88% since 2020, reaching a record 25 million annual searches in 2024.

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RSK: The six D`s that drive self storage...1) Downsizing 2) Distribution 3) Dislocation 4) Decluttering 5) Divorce and 6) Death.