- The role of the modern mall Santa is evolving as rapidly as the retail landscape itself.
- Today`s
professional Santas are expanding to alternative retail spaces that go
beyond just the mall, while seeking out ways to supplement their unique
talents through Hollywood acting gigs and entrepreneurial ventures.
- "I
enjoyed working in the mall, but I wanted to do different kinds of
work," Santa Ed Taylor told Business Insider. "There were a lot of times
where it was slow and not a lot of foot traffic and that was kind of
boring to me."
...moreRSK: Yes Virginia, there is a Santa Claus...but read to the end because it is a bit touching.
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