Innovative Thinking Paves a Way Forward for Brick-and-Mortar Retail

Retail is constantly changing, though at a faster pace than ever right now, it seems. The rise of Amazon and online shopping has greatly accelerated over the last few years, causing significant disruption in the traditional ways that consumers used to shop.

But several brick-and-mortar retailers are fighting back, both with the use of technology, and marrying the in-store experience with online shopping, which is helping several chains open hundreds of stores, as detailed in a recent report by CB Insights.

Here are a few of the observations made by the research firm....